Annalena Bauer

Annalena Bauer

Founder/CEO
digitAL consultancy
𝐈 𝐚𝐦 𝐚 𝐩𝐚𝐬𝐬𝐢𝐨𝐧𝐚𝐭𝐞 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐩𝐞𝐜𝐢𝐚𝐥𝐢𝐬𝐭 𝐚𝐧𝐝 𝐋𝐞𝐚𝐝𝐞𝐫 𝐰𝐡𝐨 𝐬𝐭𝐫𝐨𝐧𝐠𝐥𝐲 𝐛𝐞𝐥𝐢𝐞𝐯𝐞𝐬 𝐢𝐧 𝐞𝐪𝐮𝐚𝐥𝐢𝐭𝐲 𝐚𝐧𝐝 𝐞𝐦𝐩𝐨𝐰𝐞𝐫𝐦𝐞𝐧𝐭. With over 10 years of experience in digital advertising and 4 years in leading diverse teams, I am deeply passionate about driving results through 𝗶𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝘃𝗲 𝗱𝗶𝗴𝗶𝘁𝗮𝗹 𝗺𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗲𝘀. My expertise spans 𝗔𝗳𝗳𝗶𝗹𝗶𝗮𝘁𝗲 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, 𝗜𝗻𝗳𝗹𝘂𝗲𝗻𝗰𝗲𝗿 𝗠𝗮𝗿𝗸𝗲𝘁𝗶𝗻𝗴, 𝗮𝗻𝗱 𝗥𝗲𝘁𝗮𝗶𝗹 𝗠𝗲𝗱𝗶𝗮, where I've consistently delivered impactful results that enhance brand visibility and drive growth. Main verticals of brands include fashion, beauty, luxury, electronics and H&L. Alongside this, I am a strong believer in the 𝗽𝗼𝘄𝗲𝗿 𝗼𝗳 𝗱𝗶𝘃𝗲𝗿𝘀𝗶𝘁𝘆 𝗮𝗻𝗱 𝗶𝗻𝘁𝗲𝗿𝗰𝘂𝗹𝘁𝘂𝗿𝗮𝗹 𝗲𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁𝘀, I thrive in settings that bring together diverse perspectives and ideas. I am committed to fostering inclusive and collaborative workspaces that leverage the strengths of a multicultural team. I am also a proponent of 𝗻𝗲𝘄 𝘄𝗼𝗿𝗸 𝗺𝗼𝗱𝗲𝗹𝘀, 𝗮𝗱𝘃𝗼𝗰𝗮𝘁𝗶𝗻𝗴 𝗳𝗼𝗿 𝗿𝗲𝗺𝗼𝘁𝗲 𝗮𝗻𝗱 𝗵𝘆𝗯𝗿𝗶𝗱 𝗲𝗻𝘃𝗶𝗿𝗼𝗻𝗺𝗲𝗻𝘁𝘀 that provide flexibility and enhance productivity. My approach to work embraces the future of work, ensuring that teams are agile, adaptable, and ready to meet the evolving demands of the digital landscape. Let's connect and explore how we can collaborate to drive digital success in today's dynamic market.

Awards

Top 50 Affiliate Voices
Nominee 2025